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Spring Forward Your Projects with Image 4
It’s finally feeling more like spring outside! Here at Image 4, we’re helping clients across industries grow by delivering exciting new projects. From office refreshes and new office builds, to...
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Rental vs. Ownership of Trade Show Booth
To Rent or To Own Now that companies are getting back on the road for events and trade shows, you might be wondering whether renting or owning your exhibit is more cost effective for your company’s...
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Meeting the Banking Needs of All Your Customers
As banking technology changes and you look to attract a new generation of customers, financial institutions risk alienating existing customers. This article from The Financial Brand discusses...
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Workplace Wellness & Sustainable Design
More than ever before, employers and employees are focusing on wellness – and how our built environments contribute to wellness. Sustainable design and construction practices are now embedded in our...
View ArticleImage 4 Promotes Rachel Dacey to Operations Manager.
Manchester, NH – July, 2023 – Image 4, an award-winning Brand Development and Execution agency in Manchester, NH, has promoted Rachel Dacey to Operations Manager. Formerly one of Image 4’s Project...
View ArticleImage 4 Promotes Christian Whitton to Production Coordinator.
Manchester, NH – July, 2023 – Image 4, an award-winning Brand Development and Execution agency in Manchester, NH, has promoted Christian Whitton to Production Coordinator. An expert Craftsperson,...
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Bad Tradeshow Booth Design Example
Your success in the cutthroat world of tradeshows might be determined by the design of your booth. Only a few seconds are given to exhibitors by potential customers to grab their attention,...
View ArticleTrade Show Solutions and Hints From the Gurus
You have only seconds to attract attention and tell your story at a trade show. That’s why bold, clear and effective graphics are so important. Many industry-specific shows – medical, for instance –...
View ArticleWhat’s the Best Floor Location for my Trade Show Exhibit?
As exhibit professionals, we hear frequently from our trade show and event clients the question,”what’s the best floor location for my trade show exhibit?” It’s a great question and the answer varies....
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Image 4 Sponsors the 2024 NEFFIE Awards: Celebrating Brilliance in Financial...
In the fast-paced world of financial marketing, change is the name of the game. Advertising platforms morph overnight, and consumer behaviors are as unpredictable as the weather. What worked...
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What is Content Marketing? Ask the Expert Tradeshow Exhibit Company!
Trade shows are not just for making connections in your exhibit. They can also be vehicles for industry discovery and education. Your company is expert at what it does, and sharing that expertise...
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Fabric is the Future of Tradeshow Design
Fabric is all the rage at tradeshows. Understandably, as designers, we can create dynamic shapes, reduce installation time, and reduce freight costs. Fabric can be printed with vibrant full-color...
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A Walk Through Time: The New Hampshire National Guard Heritage Project
Image 4 is proud to have been a part of preserving the legacy of the New Hampshire National Guard (NHNG) through the creation of a stunning permanent exhibit. This wasn’t just a project; it was a...
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From Jeff’s Desk: We Live in the Experience Economy
As you’ve probably seen, both Image 4’s positioning statement and the title of our blog is “It’s About the Experience”. That’s because we’re leaders in creating marketing and sales solutions for the...
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From Jeff’s Desk: What’s the Difference Between ROO and ROI?
I recently read a deeply enlightening article by a marketing colleague of mine (thanks Mel!) on the difference between ROI (Return on Investment) and ROO (Return on Objectives) Read it here. ROI is a...
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Find Your Perfect Tradeshow Exhibit
As seasoned trade show veterans (and perhaps weary of the hard sell), you know the importance of a captivating tradeshow exhibit. It’s your silent salesperson, the first impression that can make or...
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Financial Industry Branch Trends & Rejecting the “Clicks Not Bricks” Approach
It is no secret that we live in a highly digital world today. Whether you pay your bills, order food delivery, or even buy a car, almost everything you touch is digitized. Technology has made strides...
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White Glove Tradeshow Service
Image 4 is more than a white-glove tradeshow service; we create and complete customized event and trade show marketing programs that engage prospects and boost your sales efforts. We can provide...
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Branch Transformations and Strategies For All Generations
Branch banking is crucial for financial advice, mortgages and loans, safety deposit boxes, and withdrawals and deposits. However, the banking landscape has changed with the rise of digital banking. How...
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Branches, Digital Banking, and Gen Z Banking Behaviors
Branch banking is still relevant, especially for the older generations. Branches typically offer deposits and withdrawals, loans and mortgages, financial advice, and safe deposit boxes. In contrast,...
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